MILADY STANDARD COSMETOLOGY, 13E | TCOC9781285769660

Milady
1,152 pp., 8 ½" x 11", © 2016

Milady has evolved for over 85 years to become what it is today, the cornerstone of beauty and wellness education. We are very excited and proud to announce the latest edition of Milady Standard Cosmetology, the most commonly used resource in cosmetology education. For decades since our first textbook was published, it has been our commitment to provide students with the foundation in the principles and skills needed to master the science and art of cosmetology, and with this latest version that commitment has not wavered. For the new edition, celebrity stylist Ted Gibson served as Creative Director on the project. The result is a brilliant new design with over 750 new photos and a gorgeous layout, providing a visually stunning resource to engage today's learners. We also recruited a team of twelve authors, made up of top professionals and educators in the industry, to provide the most current information on concepts and techniques. During our extensive peer review and development process, we were asked for a resource that placed emphasis on essential content needed for licensure success, and we feel confident that we delivered. Milady Standard Cosmetology will continue to be a source of education that students can count on, not only while in school, but throughout their careers.

KEY FEATURES

• • Learning objectives are listed at the start of each chapter, for ease of reference and to reinforce main competencies, and have been modified so each outcome can be measured by reading or practicing lesson content.
  • The end of chapter glossary includes phonetic pronunciations for difficult terms, as well as the page number where the key term is discussed, providing an effective resource for students to create flash cards or study for vocabulary quizzes.
  • Multiple left-handed procedures are included, providing a visual aid for left-handed students.
  • Provides a variety of features such as: Focus On, Did You Know?, Activity, Here's a Tip, Caution, State Regulatory Alert and Web Resources, that are interspersed throughout the text for additional learning and retention.
  • Co-Authored by 12 of the top professionals and educators in the industry: Jason Backe, Carlos Cintron, C. Jeanine Fulton, Diane DaCosta, Dr. Roychen Joseph, Mary Ann Kilgore, Dr. Mark Lees, Veronique Morrison, Aliesh Pierce, Alisha Rimando Botero, Leslie Roste and Ronald Williams.
  • Additional resources for topics such as Natural Hair Care, Braiding, Haircutting, Hair Coloring, Chemical Texture Services, Updos and Razor Cutting are available separately and can be seamlessly used in conjunction with the primary Standard Cosmetology textbook.

STUDENT RESOURCES